RED iPhone 7 Color ?!

Apple is planning to hold an iPad event in March, where it would show off the new iPad Pro lineup. But the company may unveil more than just new iPad Pro 2 models at the event. Sources familiar with the matter told Japanese publication Mac Otakara that Apple would also launch red iPhone 7 and 7 Plus, and a 128GB model of the iPhone SE.



Will red iPhone 7 boost Apple’s sales?

It’s not the first time rumors of a red color iPhone have surfaced. In December last year, Mac Otakara reported that Apple was working on red iPhones. But the publication said at the time that the red color would debut only with the iPhone 7S and 7S Plus in September. Mac Otakara said in its latest report that the red color option is coming with the iPhone 7 and 7 Plus in March as Apple is trying to boost sales mid-cycle ahead of the iPhone 8 unveiling.

The red color variant could be part of Apple’s (PRODUCT) RED initiative. Profits from the RED products go towards providing counseling, testing, and medicines to prevent the spread of AIDS. Mac Otakara did not reveal the date and place of Apple’s March event. Since the company’s “spaceship” campus is almost complete, the March event could be held at Apple’s new corporate headquarters.